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Persona

Persona

Waleed Hussien

15,68 €
IVA incluido
Disponible
Editorial:
Waleed Hussien
Año de edición:
2025
Materia
Investigación de mercado
ISBN:
9798231912971
15,68 €
IVA incluido
Disponible
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Sobre IBD

In a marketing world full of noise and distraction, it’s no longer enough to sell a good product... you must know who you’re selling it to.This book takes you on a complete journey to understand the persona - your ideal customer - from discovery to building lasting loyalty.You’ll learn how to create a customer profile based on real data, how to speak their language, and how to turn that insight into powerful business and marketing decisions.Whether you’re an entrepreneur, marketer, or business owner, this book will be your practical guide to deeply understanding your customer and building long-term success.

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